Legal Information
Our comprehensive legal documentation covering terms of service, privacy practices, and policies governing the use of LIA Models agency services.
Privacy Policy
Last updated: June 2, 2026
Introduction
This Privacy Policy explains how Lia Models (“we”, “us”, “our”) collects, uses, stores and protects personal data when you visit our website, submit enquiries, contact us, or use our services in Germany.
Protecting your privacy, discretion, and personal information is important to us. We process personal data in accordance with the EU General Data Protection Regulation (“GDPR”) and the German Federal Data Protection Act (“BDSG”), as applicable.
This Privacy Policy should be read together with our Terms and Conditions, Cookie Policy, and Legal Notice (Impressum).
Controller
The data controller responsible for processing personal data on this website is:
Lia Models Management LLC
1209 Mountain Road PL NE #4569
Albuquerque, NM 87110
United States
Entity ID: 7660340
Contact:
Email: [email protected]
Phone: +49 1556 60 60 684
Personal Data We Collect
We may collect different categories of personal data depending on how you interact with our website and services.
Contact Information
We may collect your name, email address, phone number, city, country, preferred contact method, and any information you voluntarily submit via forms, email, phone, or messaging services.
Enquiry and Communication Data
We process information necessary to manage your enquiry, including preferred dates, locations, communication history, confirmations, amendments, cancellations, and related correspondence.
Please avoid sending unnecessary sensitive personal data. If you choose to share such information, we only process it where necessary to respond to your enquiry or comply with legal obligations.
Payment Data
If payments or fees are processed, we may receive transaction-related data such as payment status, amount, reference number, billing details, and timestamps.
We do not store full payment card details. These are processed securely by third-party payment providers.
Technical Data
When you use our website, we may collect IP address, browser type, device information, operating system, pages viewed, time spent, referrer URL, and system logs.
Cookies and Tracking
We use cookies and similar technologies to operate and improve our website.
Essential cookies ensure basic website functionality
Non-essential cookies (analytics, marketing, tracking) are only used where legally permitted and, where required, with consent
Full details are available in our Cookie Policy.
How We Collect Data
We collect personal data when you:
submit a contact or application form
make an enquiry
communicate with us
browse or interact with the website
make a booking request
manage cookie preferences
Some data is collected automatically for technical and security purposes.
Purposes of Processing
We process personal data for the following purposes:
Service Delivery
To respond to enquiries, manage communication, and provide requested services.
Enquiry Handling
To review requests, check availability, coordinate arrangements, and manage changes or cancellations.
Communication
To send confirmations, respond to questions, and provide relevant updates.
Payments and Administration
To process transactions, manage accounting, prevent fraud, and handle disputes.
Security and Protection
To protect our website, systems, users, staff, and partners from fraud, misuse, or illegal activity.
Improvement of Services
To analyse usage data, improve performance, fix errors, and enhance user experience.
Legal Compliance
To comply with tax, accounting, regulatory, and legal obligations.
Marketing (where permitted)
To send promotional content or updates, where legally allowed and with consent where required.
You may opt out of marketing communications at any time.
Legal Basis for Processing
Depending on the situation, we process data based on:
Contract performance or pre-contractual steps
Legal obligations
Legitimate interests, such as website security, fraud prevention, and service improvement
Consent, where required (e.g. marketing or non-essential cookies)
Sensitive Data
Due to the nature of our services, users may voluntarily share sensitive information.
We do not request sensitive data and ask users to avoid submitting unnecessary personal or private information.
If such data is provided, it is processed only where strictly necessary and in accordance with applicable law.
Data Sharing
We do not sell personal data.
We may share data with:
internal staff and authorised representatives
hosting and IT service providers
payment processors
analytics or marketing providers (where permitted)
legal, tax, or professional advisors
authorities where required by law
All third-party processors are required to handle data securely and only for specified purposes.
International Data Transfers
Lia Models Management LLC is based in the United States. As a result, personal data may be transferred to or accessed from countries outside Germany and the EU.
Where required, we use appropriate safeguards such as Standard Contractual Clauses and technical security measures to protect personal data.
Data Retention
We only retain personal data for as long as necessary:
enquiry data: duration of handling + reasonable follow-up period
booking-related data: as required for administration and legal protection
payment data: according to tax and accounting obligations
marketing data: until consent is withdrawn or you opt out
technical logs: limited retention for security and troubleshooting
When no longer required, data is securely deleted or anonymised.
Data Security
We use appropriate technical and organisational measures to protect personal data, including:
access controls
encrypted transmission where applicable
secure hosting systems
monitoring and fraud prevention
restricted internal access
No system is 100% secure, but we apply industry-standard protections.
Your Rights (GDPR)
You may have the right to:
access your personal data
request correction of inaccurate data
request deletion (“right to be forgotten”)
restrict processing
object to processing
request data portability
withdraw consent at any time
lodge a complaint with a supervisory authority
Supervisory Authority (Germany)
You may contact the relevant data protection authority:
Federal Commissioner for Data Protection and Freedom of Information (BfDI)
Website: https://www.bfdi.bund.de
Marketing Communications
We may send marketing messages where legally permitted.
You can opt out at any time using the unsubscribe option or by contacting us directly.
Third-Party Links
Our website may contain links to external websites. We are not responsible for their content or privacy practices.
Updates to This Policy
We may update this Privacy Policy from time to time. The latest version will always be published on this page.
Contact
Lia Models Management LLC
1209 Mountain Road PL NE #4569
Albuquerque, NM 87110
United States
Entity ID: 7660340
Email: [email protected]
Phone: +49 1556 60 60 684
Questions About Our Policies?
If you have any questions about our legal policies, data protection practices, or booking terms, please don't hesitate to contact us.